Facebook Ads Location Targeting Tips and Best Practices

Check out our Facebook Ads Location Targeting video. We cover Facebook Ads Geo-Targeting for beginners so you can understand the types of locations you can target with your Facebook Advertising campaigns. You may be wondering ‘How Accurate is Facebook Location Targeting’ and it is very accurate because they can track where users are signed in and using Facebook, so you can target them in real-time while they can take advantage of your products and services.

Many people wonder about Facebook Ads Geographic Targeting and how to geo-target on Facebook, so this video will give you a lot of different ideas.

Where You Can Target Facebook Ads to Geographic Areas:
– Continents
– Countries
– States
– Regions
– Cities
– Designated Market Areas aka DMAs
– Zip Codes
– Addresses
– Radius targeting

In the video, I also cover Facebook Geo-Fencing and Micro Location Targeting with your Facebook Ads in 2019.

You can Include locations or Exclude locations with your Facebook Ads. In addition, you can exclude locations within a targeted location when you don’t want to reach a smaller region within a larger area that you are targeting.

You can also target all people in a location, people who live in a specific location, people who were recently in a location, and people who are traveling in a location.

How do I change my target location on Facebook ads?

Very easy, you can create a new Saved Audience or set-up the Audience you want to target in your Ad Set for a new campaign. When you are adding Custom Audiences, Lookalike Audiences, Interest Targeting, Demographic Targeting, Behavior Targeting, or Connections, you can choose the locations where your advertisements will run as well.

How do I change location on Facebook ads?

You can adjust your existing audiences or create a new audience and change the location targeting as you set-up Interests, Retargeting, Demographics, and more.

How do I Geotarget Facebook ads?

As you set-up your audiences, you can choose the Locations you want to include or exclude. It is very easy to Geotarget your Facebook Ads and any area no matter how large or small can be targeted.

Can you target Facebook ads by ZIP code?

Yes, you can target Facebook Ads to one Zip Code or import a list of Zip Codes where you want to run your advertisements.

You can also set-up Bulk Locations so you can add multiple states, cities, zip codes, addresses, or regions at once.

Last but not least, you can Save locations to Save the areas you want to target as you create new audiences.